With Beatriz Gonçalves, Account Manager at Lisbon Awards Group
The Prémios Lusófonos da Criatividade is a unique global festival in Portugal that celebrates advertising and communication in Portuguese-speaking countries. As the only awards program of its kind, it has spent over a decade recognizing the most outstanding work from agencies, professionals, studios, and producers across these fields.
The festival celebrates excellence and teamwork by uniting Lisbon's industry leaders and creative communities. It evaluates agencies year-round through three editions every four months, culminating in an annual event.
For those in the industry, joining the Lusophone Creativity Awards is not just about winning; it’s about being part of a lively creative community.
Major pain points
Before switching to Evalato, managing the Lusophone Creativity Awards was a challenging and very time-consuming task. The whole process had several key pain points, like holdups and other issues, that made it difficult to ensure a smooth experience for all parties involved.
These changes included:
- Manual registration management — Handling submissions manually led to delays and a higher risk of errors.
- Inefficient communication — Keeping participants informed about deadlines and updates required constant back-and-forth, making the process frustrating and inefficient.
- Complex evaluation process — Without a centralized system, judging was slow, inconsistent, and difficult to track.
How Evalato streamlined Lusophone Creativity Awards
Bringing Evalato into the picture completely changed how the Lusophone Creativity Awards were run. The software helped the management of registrations, improved communication, and even simplified jury evaluation.
Here’s exactly how Evalato made a difference:
- Smoother submission process — Submissions are now processed quickly and accurately, eliminating the hassle of manual data entry.
- Centralized communication — Updates and reminders are fully automated, customizable, and sent directly through Evalato, ensuring all participants stay informed.
- Simplified evaluation — Judges can now review submissions in their individual judging portals, leading to a smoother and more consistent evaluation process.
“[Evalato] Reduced the time and errors associated with manual management.” — Beatriz Gonçalves, Account Manager at Lisbon Awards Group
With Evalato handling the heavy lifting, the awards team could focus on enhancing the participant experience and growing the awards.
The results
Since implementing Evalato, the Lusophone Creativity Awards have seen incredible improvements in their submission, communication, and evaluation processes.
The results speak for themselves:
- 40% reduction in submission processing time — The smoother submission process significantly improved workflow efficiency.
- 25% increase in entries — The smoother submission process and the user-friendly software encouraged more participation.
- 30% boost in participant satisfaction – Clearer communication and a better user experience led to more positive feedback.
“These results reinforce the positive impact Evalato has had on optimizing and ensuring the success of the Lusophone Creativity Awards.” — Beatriz Gonçalves, Account Manager at Lisbon Awards Group
The Lusophone Creativity Awards can now continue growing while maintaining the high standards they’re known for — all with greater efficiency and ease.
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